Thank you to Ahrefs for sponsoring this episode. Get tickets and check out the speaker lineup for Ahrefs Evolve.
This time every year since 2022, I take the time to celebrate the “birthday” of this project. It is, outside of Google, the longest running SEO testing having completed year 4 and moving into year 5.
There is no one more surprised than me at the amount of valuable side benefits to testing for first pass and second pass through Google's indexation system.
Its led to some ground breaking analysis in regards to the Helpful Content System now wrapped into the Core algo.
In case you're wondering, I am proud of this work.
Mentioned in the show:
Crawl or No Crawl Indexation Group
Last week's episode –
https://www.confessionsofanseo.com/podcast/google-retains-custody-of-chrome-season-5-ep-36/
Looking for a TOC wordpress plugin that does NOT “confuse” Googlebots. We're close. https://carolynholzman.com/fix-the-canonical-scoring-in-helpful-content/
Indexation Research – Crawl Or No Crawl
Tools that I use and recommend:
Indexzilla –https://www.indexzilla.io (indexing technology)
Ahrefs Marketing Platform - https://ahrefsevolve.com/?utm_source=CarolynHolzman&utm_medium=podcast&utm_campaign=partnerships&utm_content=Q2_2025
Youtube Channel -Confessions of An SEO®
https://g.co/kgs/xXDzBNf ——– Crawl or No Crawl Knowledge panel
Interested in supporting this work and any seo testing?
Subscribe to Confessions of an SEO® wherever you get your podcasts. Your subscribing and download sends the message that you appreciate what is being shared and helping others find Confessions of an SEO®
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Need Help With an Indexation Issue? – reach out Text me here – 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA